A strong men’s shawls wholesale range covers four products: the lohi for everyday warmth, the dhussa for a heavier traditional shawl, the men’s pashmina shawl for weddings and gifting, and the men’s stole for buyers who want something lighter. Most of the range sells in solid and muted colours, so a small set of designs in well-chosen shades usually beats a wide spread of patterns.
Key takeaways
- Men’s shawls are larger than women’s shawls, so size, weight and yarn cost need to be fixed in the specification.
- Camel, grey, charcoal, navy, brown and black carry most men’s sales. Patterns stay subtle: twill, herringbone, diamond weave and narrow borders.
- Price tiers follow fibre: acrylic and wool blends for value, fine wool and merino for mid-range, pashmina and cashmere for premium.
- Weddings, felicitation events and corporate gifting create bulk demand beyond normal winter retail.
Why should retailers stock men’s shawls?
Men’s shawls have steady demand in India and among South Asian communities abroad, and they face less competition than women’s ranges. Four channels drive most of the volume:
- Winter wear: across North India, men wear plain wool shawls over kurtas and jackets from November to February. See our winter wear shawls.
- Weddings: grooms and guests drape a pashmina or embroidered shawl over a sherwani or bandhgala. Read about pashmina in Indian weddings.
- Felicitation and events: schools, temples, political offices and associations buy shawls in bulk to honour guests.
- Corporate gifting: a boxed men’s stole or shawl is an easy year-end gift. See corporate gifting shawls in bulk.
Lohi, dhussa, pashmina shawl and stole: which is which?
| Product | Typical size | Usual fibres | Weight | Main use |
|---|---|---|---|---|
| Lohi | Large, around 125 x 250 cm | Wool, wool-acrylic | Heavy | Everyday winter warmth |
| Dhussa | Large, around 125 x 250 cm | Wool, fine wool, pashmina blend | Heavy | Traditional wear, older buyers |
| Men’s pashmina shawl | 100 x 200 cm to 125 x 250 cm | Pashmina, cashmere blend | Light | Weddings, gifting, premium retail |
| Men’s stole | 70 x 200 cm | Fine wool, merino, pashmina | Light to medium | Office wear, travel, gifting |
| Muffler | Around 30 x 180 cm | Wool, acrylic, cashmere blend | Light to medium | Neckwear with coats |
Sizes vary by region and maker, so fix exact dimensions in your order.
What is a lohi shawl?
A lohi is a large, plain woollen shawl worn by men in Punjab, Haryana and across North India. It is used like a light blanket: wrapped around the shoulders in the morning cold, often over a kurta. Lohis come in earthy solids such as brown, grey, black and off-white, sometimes with a narrow border or check. Much of the supply comes from the Punjab weaving centres, and our guide to the Amritsar shawl wholesale market explains how that trade works.
What is a dhussa shawl?
A dhussa is a large, heavier men’s shawl associated with Kashmir and the hill regions. It is usually plain or finished with a fine woven border, and better qualities use fine wool or pashmina blends for warmth without bulk. Dhussas appeal to older and traditional buyers, which makes them a dependable line for family-run stores. Browse our Kashmiri shawls for related styles.
Men’s pashmina shawls and stoles
Pashmina is the premium end of the range. A men’s pashmina shawl is light, warm and easy to drape over formal wear, which is why it dominates wedding and gifting orders. Many retailers also stock a men’s pashmina stole at a lower price point for office wear and travel.
Because pashmina carries a high price, check authenticity before you buy in bulk. Our guide on how to identify real pashmina lists the tests, and the men’s pashmina shawls category shows current designs.
Which colours and weaves sell best in men’s shawls?
Men’s buyers choose quieter shawls than women’s buyers do. Build the range around:
- Core colours: camel, beige, grey, charcoal, navy, brown, black and off-white.
- Accent colours: maroon, bottle green and rust for weddings and festive wear.
- Weaves: plain twill, herringbone and diamond weave, which add texture without loud pattern. See our diamond weave stoles.
- Patterns: small checks, self stripes and narrow woven borders.
- Embellishment: limited to fine sozni or tilla embroidery along the border for wedding shawls. Our embroidered shawls range shows the options.
How do fibre and price tiers work for men’s shawls?
| Tier | Fibres | Best for |
|---|---|---|
| Value | Acrylic, wool-acrylic blends | Felicitation orders, price-led retail |
| Mid-range | Pure wool, fine wool, merino | Everyday winter wear, boutiques |
| Premium | Pashmina, cashmere blends | Weddings, gifting, luxury stores |
Most stores do best with all three tiers in a few core colours. For fibre detail, read about pure wool shawls and our fine wool stoles. To set margins, see how to price shawls.
How should you plan a men’s shawl range?
A focused range sells through faster than a wide one. A practical starting point by store type:
- Small boutique: six to eight designs across the mid and premium tiers, each in three or four core colours.
- Large winter retailer: lohis and wool shawls in depth in the best-selling neutrals, plus a short premium pashmina line.
- Wedding store: pashmina and embroidered-border shawls in ivory, beige and maroon.
- Gifting buyer: one stole design in two colours, boxed, with your logo.
Place winter orders early. Our guide to choosing a bulk wool shawls supplier covers seasonal demand and timing.
Do men’s shawls sell in export markets?
Yes, in two ways. Stores serving South Asian communities in the UK, Canada, the US and the Gulf buy the same lohis, pashmina shawls and wedding shawls sold in India. Western menswear stores prefer narrower formats, such as wool and cashmere-blend stoles and mufflers in classic neutrals. Our guides to winter accessories supply and woolen stoles in bulk cover those formats.
What should buyers check before a bulk order?
- Size and weight. Men’s shawls use more yarn than women’s, so confirm dimensions and GSM in writing. Our GSM and fabric weight guide explains how.
- Fibre composition. Ask for percentages and a test report for anything sold as wool, pashmina or cashmere.
- Pilling. Rub a sample against itself. Acrylic blends pill faster than pure wool.
- Shade consistency. Neutral shades show small dye differences clearly, so compare bulk pieces to the approved sample.
- Edges and fringes. Men’s shawls are often finished with short fringes or plain hems. Check both are even.
- Packing. Heavy shawls need sturdy folding and cartons to avoid creasing in transit.
MOQ and lead time at Savita Shawls
| Term | Savita Shawls standard |
|---|---|
| MOQ | 100 pieces per design, lower on some stock styles |
| Stock styles with your label | 10 to 15 working days |
| Custom woven designs | 45 to 60 working days after sample approval |
| Custom embroidered shawls | 30 to 40 working days after sample approval |
| Samples | Delivered internationally in 7 to 10 working days |
| Shipping | FOB, CIF or DDP with export documents |
Order men’s shawls wholesale from Savita Shawls
Savita Shawls has manufactured shawls and stoles in Gurgaon since 1984 and exports to more than 40 countries. Ask about private label manufacturing for your own brand, or request a bulk quote with your product type, fibre, colours and quantity.
Frequently asked questions
What is the difference between a lohi and a dhussa?
Both are large, warm men’s shawls. A lohi is usually a plain, heavy wool shawl from Punjab worn for everyday warmth. A dhussa is linked with Kashmir and the hill regions and is often made in finer wool or pashmina blends with a woven border.
What size is a men’s shawl?
Men’s shawls are larger than women’s. Lohis and dhussas are often around 125 x 250 cm, pashmina shawls range from 100 x 200 cm upward, and men’s stoles are usually 70 x 200 cm.
Which colours sell best in men’s shawls?
Camel, grey, charcoal, navy, brown, black and off-white sell most consistently. Maroon and bottle green work well for weddings and festive wear.
Are men’s pashmina shawls a good wholesale product?
Yes, for premium stores, wedding retail and gifting. Check fibre authenticity and keep to classic colours, since men’s buyers rarely follow fast trends.
When should retailers order men’s shawls for winter?
For custom designs, allow at least three months before the season starts, as weaving alone takes 45 to 60 working days after sample approval. Stock styles with your label can ship in 10 to 15 working days.
Can I order men’s shawls with my own brand label?
Yes. Savita Shawls offers private label manufacturing with woven labels, hang tags and branded packaging.
What is the minimum order for men’s shawls wholesale?
Savita Shawls starts at 100 pieces per design, with lower quantities on some stock styles.
