The gap between a brand that gets what it designed and one that gets an approximation is almost always documentation. Buyers who send a mood board and a colour name receive somebody’s interpretation. Buyers who send a tech pack with dimensions, GSM, Pantone references and a labelling specification receive what they asked for. A custom stoles manufacturer India can only build to the brief it is given, and the brief is where control sits. This guide covers what belongs in that brief, how the sampling sequence works, and what to agree on exclusivity before artwork leaves your office.
What a custom stoles manufacturer India actually produces
Custom manufacturing spans a wide range and the word covers several quite different arrangements, so establish which one you are buying.
Stock styles with your label is the simplest. The manufacturer produces an existing design and applies your branding. Fastest, cheapest, and the design is not exclusive to you.
Modified stock changes colour, size or finish on an existing style. Moderate cost and lead time, with partial differentiation.
Full custom development builds a product from your specification, covering fabric, weave, dimensions, print or embroidery and finish. Highest cost and longest lead time, with genuine exclusivity if you contract for it.
Private label describes the branding rather than the product. Any of the three above can be private label, which is why the terms get confused. Private label means nothing on the finished piece references the manufacturer.
OEM is broadly interchangeable with full custom in this trade. A custom stoles manufacturer India offering OEM should mean design to your specification under your brand. <table> <thead> <tr><th>Arrangement</th><th>Design Control</th><th>Typical MOQ</th><th>Lead Time</th><th>Exclusivity</th></tr> </thead> <tbody> <tr><td>Stock style, your label</td><td>Branding only</td><td>100 pieces</td><td>10 to 15 working days</td><td>None</td></tr> <tr><td>Modified stock</td><td>Colour, size, finish</td><td>100 to 200 pieces</td><td>20 to 30 working days</td><td>Partial</td></tr> <tr><td>Custom print</td><td>Artwork and colour</td><td>200 pieces</td><td>20 to 25 working days</td><td>By agreement</td></tr> <tr><td>Custom embroidery</td><td>Technique and coverage</td><td>200 pieces</td><td>30 to 40 working days</td><td>By agreement</td></tr> <tr><td>Custom woven</td><td>Full structure</td><td>200 to 300 pieces</td><td>45 to 60 working days</td><td>Strongest</td></tr> </tbody> </table>
What belongs in the brief you send
A complete brief removes a week of back and forth and most of the risk. Include all of the following.
Fibre composition with percentages, not a fabric name. Cotton silk means nothing without the split.
Dimensions in centimetres, stating whether fringe is included or excluded, and the fringe length separately.
GSM, or momme for silk, since this drives both hand feel and cost more than any other single number.
Colour as Pantone references. Colour names are interpreted, Pantone codes are matched.
Artwork in AI, EPS or PDF for vector work, or TIFF and high resolution JPEG at 300 DPI minimum for digital printing.
Finish specification covering fringe type or hem, and any washing or softening treatment.
Labelling and packaging specification, including the destination market language for care labels.
Quantity per design and per colourway, since a run split across five colours behaves differently from one colour at the same total.
A custom stoles manufacturer India receiving this brief can quote accurately the first time. One receiving half of it quotes a range and revises it later.
The sampling sequence
Custom work moves through stages and skipping one is where problems enter.
A lab dip confirms colour on the actual fabric before bulk dyeing. Approve it physically, in writing, never from a screen.
A strike off applies to printed work and shows your artwork on your fabric using your print method. For woven work the equivalent is a woven strike off from the actual loom.
A stitch out applies to embroidery, showing your logo or motif worked on the actual base cloth at the intended density.
The pre production sample is the complete finished piece including labels, fringe and packing. This is the reference the bulk run is checked against, so keep one and make sure the manufacturer keeps a matched one.
Expect two to four weeks for this sequence on a full custom development, before production starts. The detail is covered in the guide to requesting samples from a manufacturer.
Exclusivity, NDAs and design ownership
Agree this before you send artwork, not after you see the sample.
An NDA covers confidentiality of your designs, branding assets and commercial terms. Any established custom stoles manufacturer India will sign one on request.
Exclusivity is separate and more important commercially. It governs whether the manufacturer can produce your design for anyone else. Get it in writing with a defined scope, and if the manufacturer will not agree outright, negotiate a territory and a duration instead of accepting a verbal assurance.
Woven designs carry more exposure than printed ones because the development investment is larger and the loom file persists after your order finishes. The considerations are covered in the guide to jacquard stole production, and print exclusivity in the guide to printed stole production.
Ask what happens to your artwork files, loom cards and embroidery digitisation after production. A reputable supplier retains them for your repeat orders and does not use them for anyone else.
Branding, labelling and packaging options
Woven inner labels look and feel more premium than printed ones and cost slightly more. For anything above entry level retail, specify woven.
Printed care labels must carry fibre content, care symbols and country of origin in the destination market language. This is a compliance requirement rather than a design choice, and the detail is covered in the guide to care label requirements for export.
Hangtags carry your brand design and any provenance or care storytelling. Supply artwork in AI or PDF.
Barcode and SKU labelling to your format saves warehouse labour at your end and is worth specifying even on a first order.
Packaging ranges from bulk flat pack cartons for distributors through individual poly bags for ecommerce to rigid gift boxes for premium retail and gifting. The custom made gifting and branding range shows the formats available.
MOQ, pricing structure and lead times
Minimum order quantity from a custom stoles manufacturer India generally sits at 200 pieces per custom design, against 100 for stock styles with your label. Custom woven work can require more because loom setup needs volume to amortise.
Custom pricing splits into setup and per piece. Setup covers artwork development, screen preparation, loom drafting or embroidery digitisation, charged once per design. Per piece covers fabric, labour and finishing. On a short run setup dominates. On a long run it disappears.
This is why custom programmes make more commercial sense at 500 pieces than at 200, and why a brand testing a concept should consider modified stock before committing to full development.
Lead times run 20 to 25 working days for custom print, 30 to 40 for embroidery and 45 to 60 for custom woven work, each measured from approval of the relevant sample rather than from your first enquiry.
Savita Shawls as a custom stoles manufacturer India
Savita Fashions LLP, trading as Savita Shawls, has manufactured stoles, shawls and scarves from Gurgaon, Haryana since 1984 and supplies brands and importers in more than 20 countries. GST registration is 06AFPFS3876N1Z0 and IEC is AFPFS3876N, verifiable on the GST portal and the DGFT portal. The company is registered with FIEO and AEPC.
Terms are 100 pieces per stock design and 200 pieces per custom or OEM design, with corporate gifting from 50 pieces with branding. Samples dispatch within 5 to 7 business days with the cost credited against the bulk order. Production runs 10 to 15 working days for stock styles with your label, 20 to 25 for custom printed work, 30 to 40 for custom embroidery and 45 to 60 for custom woven designs including jacquard and kani.
Custom capability covers fibre selection across pashmina, cashmere, merino, fine wool, silk, modal, viscose, cotton and linen, with Pantone matched dyeing and lab dip approval before bulk. Branding covers woven inner labels, printed care labels in your destination language, hangtags, barcode labelling and packaging to your specification, with nothing on the finished product referencing Savita Shawls unless you request it. Design confidentiality is standard and an NDA is available before artwork is shared. The private label range shows the scope, and buyers new to bulk sourcing should read the guide to wholesale stole supply.
Frequently asked questions
What is the minimum order from a custom stoles manufacturer India?
Custom designs typically require 200 pieces per design, against 100 pieces for stock styles carrying your own label. Custom woven work can require more, since loom setup cost needs volume to amortise. Savita Shawls works to 100 and 200 pieces respectively, with corporate gifting programmes accepted from 50 pieces with branding applied.
What should a tech pack include?
Fibre composition with percentages, dimensions in centimetres stating whether fringe is included, GSM or momme, Pantone colour references, artwork in AI, EPS, PDF or 300 DPI raster, finish specification covering fringe or hem, labelling and packaging requirements with destination language, and quantity split by design and colourway.
What is the difference between private label and OEM?
Private label describes the branding, meaning nothing on the finished product references the manufacturer. OEM describes the production arrangement, meaning the product is built to your specification. A stock style with your label is private label but not OEM. A fully developed custom design under your brand is both. Confirm which you are buying.
Will a custom stoles manufacturer India keep my design exclusive?
Established manufacturers offer exclusivity and will sign a non disclosure agreement before artwork is shared. Get exclusivity in writing with defined scope, ideally covering territory and duration if the manufacturer will not agree outright. Ask specifically what happens to artwork files, loom cards and embroidery digitisation after your production run completes.
How long does custom stole development take?
Allow two to four weeks for the sampling sequence covering lab dip, strike off or stitch out and pre production sample, before production begins. Production then runs 20 to 25 working days for print, 30 to 40 for embroidery and 45 to 60 for custom weaving. A programme starting from concept needs three to four months before delivery.
What is a lab dip and why does it matter?
A lab dip is a small swatch of your fabric dyed to your Pantone reference, produced for written approval before bulk dyeing starts. It matters because fibres take dye differently, so the same reference produces visibly different results on silk, cotton and wool. Approving colour from a screen rather than a physical lab dip is the most common cause of colour disputes.
Can I order custom stoles in multiple colourways?
Yes, though the minimum applies per design and sometimes per colourway depending on dye lot economics. A run of 500 pieces split across five colours behaves differently from 500 pieces in one colour, because each colour requires its own dye bath. Discuss the split at quotation stage rather than after pricing is agreed.
What branding options are available on custom stoles?
Woven inner labels, printed care labels in your destination market language, hangtags with your artwork, barcode and SKU labelling to your format, custom polybag branding, branded tissue wrap, rigid gift boxes and retail hanger packaging. Artwork is required in AI or PDF. One time setup charges usually apply to label and tag production.
Ready to order
Send your tech pack with fibre, dimensions, GSM, Pantone references, artwork and branding requirements, and Savita Shawls will return pricing, a sampling schedule and confirmed lead times. Samples ship within 5 to 7 business days with the cost credited against your bulk order. Start with a custom stole development enquiry, email sales@savitashawls.com or call +91 7696677766.
